NOW BOOKINGMEDIA STRATEGY · SOUTHERN CALIFORNIACURRENTLY IN MOTIONLIVE EVENT PRESS COVERAGE · LA / NY SENSIBILITYEST. LOS ANGELESPR · MARKETING · CREATIVE STRATEGYNOW BOOKINGMEDIA STRATEGY · SOUTHERN CALIFORNIACURRENTLY IN MOTIONLIVE EVENT PRESS COVERAGE · LA / NY SENSIBILITYEST. LOS ANGELESPR · MARKETING · CREATIVE STRATEGY
Independent Publicist · Los Angeles

Building brands, media, and relationships
that move the room.

Independent public relations and integrated marketing support for brands, founders, creatives, and experiences that deserve thoughtful positioning: built on real relationships, strategic storytelling, and cultural relevance.

Background
Independent Publicist and Integrated Marketer
Based
Los Angeles, CA
Current and Previous Focuses
  • Music, nightlife, and creative event press
  • Fashion and accessories
  • Fine jewelry
  • Skincare brands
  • Health, longevity, and wellness
  • Supplement brands
  • Brand positioning and integrated marketing communications
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01
The Bridge

Estrella G. Lewis sits between the people making the work and the people covering it: creatives, founders, and brands on one side, press and media relationships on the other.

Estrella blends traditional foundations of PR and marketing communications into real working relationships and experiences that you can see, feel, and touch.

A recent graduate with a specialized degree in Integrated Marketing Communications, she found her real passion at the intersection of creativity and strategy: using storytelling and data-backed campaigns to move people to act. That focus lives most naturally in luxury, wellness, fashion, and fitness, spaces built on connection, which is the whole point of the bridge she's building.

"Most PR is a Rolodex. This is a translation layer, between what's happening and who needs to hear about it."
Estrella G. Lewis
02
Services
01
Media Relations
Press outreach, pitching, and relationship-building with outlets and writers who actually cover your world, not a mass blast list.
02
Event Strategy
Positioning and press planning for live events and brand moments: finding the angle before the story's even asked for.
03
Creative Matchmaking
Connecting creatives, founders, and brands directly to the right press contact, at the right moment (the piece that's usually missing).
04
Brand & Marketing
Integrated marketing communications support for creatives and brands who need the bigger-picture strategy, not just a press release.
03
Currently
In Progress
Media strategy for an upcoming Southern California event series.
Currently leading press positioning and media outreach for a growing SoCal event brand, building out coverage ahead of its next date.
Status
Active engagement
Region
Los Angeles
As Seen In
CO/ETEUR
Coveteur · 2026
Most Coveted: Our May Fashion & Beauty Favorites
Forbes
Forbes · 2026
Here's Why The Tennis Necklace Earned Its Timeless Status
VOGUE
Vogue · 2022
Need to Know Now: The Vogue Jewelry Team's Favorite Jewelry Brands
ELLE
ELLE · 2026
The Carolyn Bessette Kennedy-Coded '90s-Inspired Bags
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Let's build the story before everyone else finds it.

estrella@estrellaintegrated.com
Los Angeles, CA